Featured Speakers
Douglas Berlon
Global Practice Leader, Financial Services
Gallup
Douglas Berlon is Global Practice Leader, Financial Services with Gallup. He provides consulting expertise and industry experience to Gallup’s clients and partners. Berlon also supports educational opportunities on major issues and trends in the financial services industry and strategizes options to maximize behavioral economics.
Rockwell F. Clancy II
Executive Director
J.D. Power and Associates
Rockwell Clancy is the Executive Director of Financial Services at J.D. Power and Associates. He is responsible for overseeing the firm’s syndicated research, proprietary tracking programs, solutions consulting and performance improvement in the banking, mortgage and brokerage practices.
Barbara Goodstein
Chief Innovation Officer and Chief Marketing Officer
AXA Equitable Life Insurance Company
Barbara Goodstein is chief innovation officer and chief marketing officer for AXA Equitable Life Insurance Company. She is an executive vice president and a member of the Executive Management Committee.
Mark N. Hendrix
Executive Vice President, Corporate Marketing
PNC Bank
Mark N. Hendrix is executive vice president and director of Corporate
Marketing for PNC Bank Hendrix is responsible for line of business marketing
teams and corporate functions including advertising, merchandising, direct
response and interactive strategy.
Peter Horst
Chief Marketing Officer
Capital One
Peter Horst is a 20-year marketing veteran with experience spanning products, services and technology at Capital One, Ameritrade, General Mills and US WEST. As Senior Vice President of Brand Marketing at Capital One, Horst supports Capital One’s Banking, Credit Card and National Lending businesses with integrated marketing, value proposition development, and consumer insights. Horst’s team led the brand integration for Capital One following its acquisitions of Hibernia Bank and North Fork Bank.
Dean Ilijasic
SVP and Director of Client Insight and Consumer Segment Management
Key Bank
Dean Ilijasic is currently the SVP and Director of Client Insight and Consumer Segment Management within the Community Bank for Key which includes Key’s branch office network of nearly 1,000 branches spanning 13 states. Ilijasic is responsible for Key’s consumer strategic planning and management which includes Retail, Small Business, Affinity programs, and Employee Banking.
Amy Johnson
Vice President
Wells Fargo
Amy Johnson is a Vice President with Wells Fargo, and is the Channel Manager for the CEO Mobile service for commercial customers. Amy has more than 20 years of financial services technology experience, and has worked in mobile application product management for the last 3 years at Wells Fargo. She is the named inventor of the patent-pending design for a mobile interface, and as Channel Manager for CEO Mobile, she plans the roadmap for Wells Fargo's corporate customer mobility.
Brent J. Kelly
Senior Vice President, Chief Marketing Officer
Marshall & Ilsley Corporation
As Senior Vice President, Chief Marketing Officer, for Marshall & Ilsley Corporation (M&I), Brent Kelly provides strategic leadership and marketing expertise to drive profitable growth for the Corporation. M&I is a $60 billion diversified financial services company (Retail, Business and Commercial Banking and Wealth Management services) serving over one million clients in 36 states, with physical offices in ten states and headquartered in Milwaukee, WI.
Thomas (Toby) L. Kilgore, III
Principal, Strategy & Operations, Banking & Finance Practice
Deloitte Consulting LLP
Conference Chair
Toby Kilgore is a Principal in the Strategy and Operations Practice within Deloitte Consulting LLP’s financial services industry, with a focus on banking. Toby has more than twenty years of experience working with senior management of large domestic and international institutions. He has experience across an array of businesses, including retail banking, wealth management, middle market and corporate banking, payments, and life insurance. Areas of focus have included corporate, market and product strategy development, operational effectiveness, and organizational transformation. Most recently, Toby has been leading initiatives involving creation of customer centric organizations and end-to-end cost optimization.
Nick Papachristou
Executive Vice President and Chief Marketing Officer
Associated Banc-Corp and Associated Bank, NA
Nick Papachristou is Executive Vice President and Chief Marketing Officer for Associated Banc-Corp and Associated Bank, NA. He is responsible for the overall marketing and corporate communications functions for the company including marketing strategy, product management, brand management, advertising and promotions, database marketing and research.

Frank Sottasanti
Chief Marketing Officer
BBVA Compass
Linda Verba
Executive Vice President, Retail Integration
TD Bank
Linda Verba is Executive Vice President, Retail Integration, TD Bank (formerly Commerce Bank), America’s Most Convenient Bank, the country’s most dynamic and innovative financial services retailer. Over the last nine years, Linda has led the strategic growth of the bank’s retail operations from 75 to more than 575 locations. She has overseen the front lines of the company’s retail stores, which stretch from New England to the Southeastern U.S. Her expertise, dedication and approach have guided a unique corporate culture of innovation and service, the foundation of which is a company-wide dedication and personal passion of each team member to deliver a legendary service experience.
Jim Wexler
EVP, Marketing
BrandGames
Jim Wexler is EVP, Marketing of BrandGames, which helps top companies building brand relationships through custom videogames, learning simulations and Virtual Worlds.
Jim joined BrandGames in 1994, helping pioneer the “advergaming” marketing strategy that leverages videogames as a media platform.
Mark Williams
SVP and President, Financial Services
Best Buy
Mark joined Best Buy as the global president of financial services in November 2009, with a white sheet of paper to develop financial services around the world and over twenty years of payment card related experience gained at issuers, payment associations and consulting in over thirty markets. Prior to Best Buy Mark had a four year stint with GE Money that included time as Global Card COE Leader across GE Money’s 43 markets, Prior to joining GE Money, Mark was the founder of the operations consulting practice at MasterCard International driving business across twenty markets and initiatives ranging from business strategies for major US retailers to building start-up credit card operations in Russia. Prior to join MasterCard, Mark worked for NatWest in the UK in various card related roles
