With over 20 years experience encompassing the financial services and marketing industries, Bill Hanifin leads Customer Growth LLC as Managing Director. The company specializes in development and implementation of marketing programs that are custom, measurable, and profitable for clients.

Bill serves as North American Contributing Editor – The Wise Marketer, and publishes current findings on loyalty and relationship marketing at his blog: www.LoyaltyTruth.com.

Through his work with Customer Growth, Colloquy, Visa, and Barnett Bank, Bill has been privileged to work with top companies in virtually every consumer facing industry across North America, Europe, Asia, and Latin America.