Millennial Financial Services Forum: Marketing and Retention for Today's Youth

SPEAKER BIOS
Scott Rock
< BACK
Scott Rock
Information Systems Research &
Development Manager

Central National Bank

Scott has served as the Information Systems Research & Development Manager for Central National Bank since 2005. In this role, he oversees the Bank's technology efforts including locating, evaluating, and developing new products and services. He has also been instrumental in helping the Bank develop its Generation Y strategy, aimed at targeting and retaining younger customers using new products and marketing channels. Scott received his BS in computer engineering with a minor in computer science from Kansas State University.

SourceMedia Conferences and Expositions